- RFM Analysis
- Smart Dashboard Analysis
- RFM segment by Company
- How to know Quotations by segment?
- How does tracking the customer’s switching between segments helps to increase profit margin and what is the effect of the marketing strategy implemented?
- What type of documents can be derived and how does it aid in various analyses?
- How does the Yearly analysis report by the Company aid in complete insight into customers of each Segment?
RFM Analysis
RFM Analysis
RFM Analysis is a statistical and analytical solution that divides total customers into 7 different segments based on their purchase behavior like
R - When did the customer purchase last time?
F - How frequently do they visit?
M - How much revenue do they generate?
By implementing RFM Analysis in your Business, you would be able to track very easily
Who are your
Champion Customers
Highest Paying Customers
Loyal Customers
New Customers
Customers who have not visited your store since long time
Customers visiting frequently
Along with the division of customers to 7 Segment, this solution also facilitates following additional features like
Create Mail campaign by segment
- Auto update Customer Segments based on new sales’ record
- Analyze customers’ engagement to business through yearly analysis reports
- List of all Customers of each segment
- List of Sale Order by each Segment
- Revenue generation by segment
- Lead generation by segment
Track and analyze
- Sale order by segment
- Sales quotation by segments
- Number of orders by segment
- Number of customers in each segment
- Number of Mail campaign by segment
- Number of Open leads by each segment’ customers
- Number of Request for Quotations by each Segment
- % Customers of each segment
- % Orders by each segment customers
- % Revenue generated by each segment’s customers
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