Procurement Solution Implementation for Balaji Wafers Pvt. Ltd.
Client Background
Balaji Wafers Pvt. Ltd. is one of India’s leading snack manufacturers, known for its wide range of potato chips, namkeen, and other savory snacks. Starting from a small-scale wafer operation in 1974, Balaji has grown into a large-scale manufacturing enterprise with a strong footprint in Gujarat and Maharashtra, and expanding presence across India and abroad. Their focus on quality, scale, and supply chain efficiency has been key to their dominance in the FMCG sector.
Problem Statement
Balaji was previously using a well-known ERP system. However, the system posed two critical limitations:
operations.
They required a dedicated, flexible, and secure procurement solution that could align with their multi-plant operations, streamline vendor collaboration, and support detailed reporting and analytics.

Implementation Overview
Setu Consulting implemented a custom-built Procurement Solution tailored to Balaji Wafers’ specific operational structure. The solution offered:
Centralized procurement management across branches
Enhanced vendor interaction via a self-service portal
Automated and approval-driven workflows
Advanced reporting for informed procurement decisions
A branded mobile app to empower vendors on-the-go
What We Delivered

Multi-Branch Procurement Management
Centralized control over purchase requisitions, tenders, and approvals across multiple plants.

Role-Based User Access
Defined access and permissions across various departments and management levels to maintain process integrity.

Vendor Self-Service Portal
Seamless vendor onboarding
Profile management, bid submission, and withdrawal
Mid-tender vendor addition with real-time notifications

Approval Workflows
Structured onboarding approval system
Multi-level approval for requisitions and procurement actions

Procurement Process Automation
Consolidated requisition tracking
Quick tender creation post-approval
Automatic or manual tender closure
Automated and fair bid allocation based on configured logic

Vendor Selection & Transparency
Concealed bidding to eliminate bias
Impartial, automated bid evaluation and selection process

Handling Unmet Procurement Goals
Easy re-tendering for incomplete or failed procurements
Reporting & Analytics
Bid Analysis Report
Active RFQs Bid Analysis Report
Bid vs Allocation Report
Cancel RFQ Report
Bid Withdraw Report
Bid Allocation Report
Monthly Loss Report
Saving Amount Report
Item Purchase Report
Top Suppliers Report
Bid Allocation Deviation Report

Mobile App (Android & iOS) with Branding
Allow vendors to submit and withdraw bids from their phones
Enhanced vendor convenience and quicker bid turnaround

Conclusion
With Setu’s Procurement Solution, Balaji Wafers achieved a significant transformation in their sourcing and vendor management processes. The system enabled them to:
- Eliminate security concerns associated with their previous ERP setup
- Reduce procurement cycle time through automation and structured workflows
- Gain full control and visibility over every tender and bid
- Build stronger vendor relationships through transparency and real-time communication
- Improve cost-saving opportunities with detailed analytics and performance tracking
This implementation supports Balaji’s growing procurement demands while aligning with their standards of quality, speed, and scale.